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Is Ford giving too much attention to the Mustang and not enough to its other cars?

  • Mustang gets too much

    Votes: 29 74.4%
  • Adequate amount for both

    Votes: 8 20.5%
  • Not enough for Mustang

    Votes: 2 5.1%

  • Total voters
    39
  • Poll closed .
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Discussion Starter #1 (Edited)
I am doing a research paper for collage and I am trying to get some opinions. I am curious who all thinks that Ford is showing too much favoritism towards the Mustang and ignoring its other lines too much? I am only keeping this to Ford cars and not trucks. I am doing this because I have seen too many good cars killed by Ford that seemed to be popular cars, (I.E. Thunderbird, Taurus, SHO, Contour SVT).
 

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id agree with that to an extent the f series gets alot of attention since its a best seller 29 years running now
 

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They always have...

dkmac said:
....collage...oppinions...favortism
Just gonna bust your chops a bit (especially on your first post), but if you're in college, you might want to strive for better spelling. :tongue:
 

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Discussion Starter #4
Sorry about the spelling, it has been a long day for me. Oh here is your correct spelling: opinions, favoritism. Thanks for pointing that out. God bless. :D
 

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Beer and Cheese
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Of course Ford is going to spoil the Mustang, It's there baby, it's making money for them. Did you know that "Mustang" is the most popular typed in word on eBay motors? The Mustang is Americas favorite car....period. But the thunderbird is better....just cause.
 

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If they'd put half as much effort into improving the Thunderbird/Cougar as the do into the Mustang they'd have another best seller on their hands - we are testament to that. But, the Mustang crowd is too entrenched to be given up for even a little improvement in the TBird/Cougar.

You need to note that with the demise of each of the models you mentioned they have introduced new/reinvented models. For example:

The Focus in place of the Escort
The Fusion in place of the Contour
The Five-Hundred in place of the Taurus
The new Thunderbird and new Cougar
 

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im with cougar guy, i bleed ford blue, but they better snap out of that mentality and focus on what everybody likes, not just 2 models.

i think they need to give svt a nice big budget and let them play with the f150 and mustang, keep the v6 and gt mustang at a reasonable price, and pay attention to the quality of there other cars. my wife loves her focus, but it is noisy to no end.

jmo
 

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Sort of a "loaded" question.

First off, do you mean CARS or vehicles? Do you mean specialized cars (high power cars - SVT, SHO, GT)?

For one, I agree with cougarguy. Ford, for years, has relied on the Stang and the F150 to keep them afloat. They're both proven and undergo little changes (like a completely new car would, essentially). When the car is redesigned (the new retro-Stang) they are under little time pressure to pump out a new product quickly to compete with with the industry...resulting in a better product. Despite whether or not certain designs initially sit well with consumers, they grow on consumers (like the horrid fox body stangs IMO) because people love Mustangs and they love pickups. It's America.

However, Ford, for years, has relied on bigger is better. The 4.6, 5.0, 5.4, 3.8 SC, etc. Honda and Toyota has always used smaller engines with better technology (DOHC 4 cyl, etc). Smaller engines, better fuel efficiency. Today, companies like Chyrsler are still relying on 6.1L Hemis and the like.

Bigger isn't better now. For me, I commute 70 miles per day...I sold my Murano for a Prius. If Ford had a 50 mpg car, I would have bought it...but they're still living in the past, pumping out 500 hp GT500s. They're nice, but I can't afford a $45K weekend-mobile...that's what the $3500 T-Bird is for.

Ford has continually produced trash in new vehicles (the Ford Edge being the latest POS). Has anyone driven it? Holy cow, now there's a pile that can't even breath the name "Murano." It's like being at an Eagles stadium and just mentioning the words "New York Giants." I really like the concept of the Focus, but I have always thought the interior was trash compared to a Jetta. The Taurus...good car, but it's a freakin' boat. Ford could have lightened that thing a bit...just like the T-Bird.

Ford has rolled with the competition...producing the 500 to compete with Chrysler's 300. Wow, way to be intuitive there Ford...the 500. However, then they put out the Fusion which is one par with the Camry and Accord...only much cheaper and offers AWD. One hell of a vehicle IMO (after a long test drive).

The problem, people have started to buy Hondas and Toyotas and know reliability goes hand in hand with these companies...Ford...not as much. When Ford pumps out easy, quick POS's that break constantly, it's hard to hammer in "reliability."

Ford's problem is that they don't put enough energy into most lines and really only hammer it home on a few innovative lines - Mustang, F-Series, and Fusion (IMO).
 

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conversion02 said:
Sort of a "loaded" question.

First off, do you mean CARS or vehicles? Do you mean specialized cars (high power cars - SVT, SHO, GT)?

For one, I agree with cougarguy. Ford, for years, has relied on the Stang and the F150 to keep them afloat. They're both proven and undergo little changes (like a completely new car would, essentially). When the car is redesigned (the new retro-Stang) they are under little time pressure to pump out a new product quickly to compete with with the industry...resulting in a better product. Despite whether or not certain designs initially sit well with consumers, they grow on consumers (like the horrid fox body stangs IMO) because people love Mustangs and they love pickups. It's America.

However, Ford, for years, has relied on bigger is better. The 4.6, 5.0, 5.4, 3.8 SC, etc. Honda and Toyota has always used smaller engines with better technology (DOHC 4 cyl, etc). Smaller engines, better fuel efficiency. Today, companies like Chyrsler are still relying on 6.1L Hemis and the like.

Bigger isn't better now. For me, I commute 70 miles per day...I sold my Murano for a Prius. If Ford had a 50 mpg car, I would have bought it...but they're still living in the past, pumping out 500 hp GT500s. They're nice, but I can't afford a $45K weekend-mobile...that's what the $3500 T-Bird is for.

Ford has continually produced trash in new vehicles (the Ford Edge being the latest POS). Has anyone driven it? Holy cow, now there's a pile that can't even breath the name "Murano." It's like being at an Eagles stadium and just mentioning the words "New York Giants." I really like the concept of the Focus, but I have always thought the interior was trash compared to a Jetta. The Taurus...good car, but it's a freakin' boat. Ford could have lightened that thing a bit...just like the T-Bird.

Ford has rolled with the competition...producing the 500 to compete with Chrysler's 300. Wow, way to be intuitive there Ford...the 500. However, then they put out the Fusion which is one par with the Camry and Accord...only much cheaper and offers AWD. One hell of a vehicle IMO (after a long test drive).

The problem, people have started to buy Hondas and Toyotas and know reliability goes hand in hand with these companies...Ford...not as much. When Ford pumps out easy, quick POS's that break constantly, it's hard to hammer in "reliability."

Ford's problem is that they don't put enough energy into most lines and really only hammer it home on a few innovative lines - Mustang, F-Series, and Fusion (IMO).
What's bad in the Edge? Everything I've heard so far was that they actually got something right...
 

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conversion02 said:
Sort of a "loaded" question.

Ford has rolled with the competition...producing the 500 to compete with Chrysler's 300. Wow, way to be intuitive there Ford...the 500. However, then they put out the Fusion which is one par with the Camry and Accord...only much cheaper and offers AWD. One hell of a vehicle IMO (after a long test drive).
(IMO).[/B]
if i were to guess on this one it is partly due to the fact that the 500 was a package for the galaxie (big luxury car of the day) back in the early 60's
 

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Remember these Ford pieces of SH1T?

Originally Posted by conversion02
Sort of a "loaded" question.

Ford has continually produced trash in new vehicles (the Ford Edge being the latest POS). Has anyone driven it? Holy cow, now there's a pile that can't even breath the name "Murano." It's like being at an Eagles stadium and just mentioning the words "New York Giants." I really like the concept of the Focus, but I have always thought the interior was trash compared to a Jetta. The Taurus...good car, but it's a freakin' boat. Ford could have lightened that thing a bit...just like the T-Bird.
Remember these Ford pieces of SH1T? They were ACTUALLY made by Kia!

From Wikipedia:

The First Generation Festiva (1986-1993)

The Ford Festiva was a subcompact car sold by the Ford Motor Company in North America, Asia and Australasia, introduced in 1986 in Japan. The car was manufactured by Kia in South Korea, who at the time were part-owned by Ford and derived from the Kia Pride, while Japanese, New Zealand and Australian models were manufactured by Mazda in Japan and derived from the Mazda 121, which was the car the Pride was originally derived from.



The Second Generation Aspire (1994-2001)

For 1994, the Kia Pride was redesigned, meaning Ford got a new Festiva. While it was sold in certain markets as a second generation Festiva, Ford renamed it the "Aspire" in North American markets. This new Festiva was slightly longer, wider, and more aerodynamic. For 1997, the Festiva got a new front bumper with an oval grille, to keep up with the new Ford styling trend set by the Ford Contour and the redesigned Ford Taurus. The Aspire was dropped from the Ford range in the United States after 1997.
 

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Being as Ford is a truck company I think the truck line doesn't don't get enough attention. Everyone seems preoccupied with either raving about or *****ing and moaning about the Mustang.
 

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conversion02 said:
Ford's problem is that they don't put enough energy into most lines and really only hammer it home on a few innovative lines - Mustang, F-Series, and Fusion (IMO).

I would rather have "a few innovative lines" than a dozen halfassed models with nostalgic names.


Quite frankly I personally dont care too much what they call the vehicles. I understand Ford wont let go of their Mustang, and Chevy isnt about to drop its Corvette (when you see either of those drop from their lineup, make sure you have a good umbrella, because theres bound to be amphibians falling from the sky soon). And thats fine with me, I admit I am a little nostalgic about certain nameplates (Thunderbird and Corvette especially), but in my eyes a well built car is still a well built car whether its called a Mustang, or a Thunderbird, or what have you.

The thing I find interesting is that enthusiast groups (like this one) always seem to be crying for a new "insert model name here," and they're always dissapointed when/if they get one. You guys wont be happy until Ford puts out a new Thunderbird that out corners and accelerates the Mustang, and you'll want it under $25K. But even then there'll be some design flaw that you'll latch onto like a Pitbull; probably a cosmetic issue, like the tail looks too wide or something. And you'd ***** and moan when Ford dropped it from the lineup after 2 model years because they were losing money on it.




... Just my opinion
 

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Palmguy said:
What's bad in the Edge? Everything I've heard so far was that they actually got something right...
There same standard Ford stuff...

1 - Mileage.
It averages about 19 mpg (FWD) according to the dealer who was driving it. AWD averages about 18. The Murano (AWD) averages about 21 from personal experience. The Lexus RX350 AWD averages about 21 as well (personal experience). The Infiniti FX35 AWD averages about 18 mpg...though, when has Infiniti ever designed a vehicle with mileage in mind? All of these vehicles have the same engine.

The Mazda CX-7 is the cheapest of them all, gets about 21-22 mpg, and comes with all the bells and whistles (though, only has a turbo-4...but spits out only 6 hp less than the Edge).

2 - Weak brakes.
Felt very spongy...not terrible, but definately weak.

3 - Terrible body lean.
How many Ford's have awful body lean? Almost all.

4 - Interior felt like it was designed for the shorter people, not someone who's 6'4''
I was surprised at this, the other crossover models I've tested didn't really feel this way, even the Mazda.

5 - Far too pricey if you get one with any options (might as well go with the Mazda or the Nissan).
The Mazda comes with HIDs and Nav for less than the Edge would. The Nissan is a little bit more expensive, but offers a better look IMO, better interior feel, better seats, and so on. Depends on taste I guess.

It's got a impressive drivetrain, has a car-like feel (which is what they wanted), and doesn't look cheap like oh-so-many other products they've pushed out over the years. I still think the center dash is a terrible design, but that's just personal preference I guess. However, Ford simply tweaked a product they already have on the market (that's pretty much failing - the Freestyle).

It's a decent vehicle, but it's far from an competition-beater like the Fusion is. Don't get me wrong, there's a lot I like about the Edge...considered waiting and buying one, but it was no match for another crossover like the Murano IMO.
 

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StupidFly said:
I would rather have "a few innovative lines" than a dozen halfassed models with nostalgic names.
Does Honda have a few innovative lines or a dozen half-assed models with nostalgic names? Seems to me most of their lines are innovative. The Accord and Civic speak for themselves. The Fit is in a subcompact class all of it's own. The CRV is quite possibly the best small SUV (features, price, and mileage).

IMO, it's the fact that Ford has too many models IMO. For example.

Honda
Civic, Accord, Fit, Pilot, CRV, Odessey, Ridgeline, S2000, Element

Ford
Focus, 500, Fusion, Edge, Freestyle, Ranger, F-Series, Escape, Crown Vic, Mustang, Explorer, Sport Trac, Expedition.

Ford offers too many models IMO. The Freesytle, the Sport Trac, the 500 - how many of these sell? I loved the Focus, but I never got passed that "cheap" feel (the Civic and the Jetta blow it out of the water there. The Corolla even had a cheap feel IMO). Rather than Ford redesigning a current model, they scrap it and bring out a new name. Plus, the fact that Ford offers squat for hybrids doesn't help matters much (the Escape is a good one though - I'd consider buying one if I needed AWD).

StupidFly said:
The thing I find interesting is that enthusiast groups (like this one) always seem to be crying for a new "insert model name here," and they're always dissapointed when/if they get one. You guys wont be happy until Ford puts out a new Thunderbird that out corners and accelerates the Mustang, and you'll want it under $25K. But even then there'll be some design flaw that you'll latch onto like a Pitbull; probably a cosmetic issue, like the tail looks too wide or something. And you'd ***** and moan when Ford dropped it from the lineup after 2 model years because they were losing money on it.
No car is perfect, which is why aftermarket parts are made for nearly every vehicle. However, there are a whole lot more non-enthusiasts than there are enthusiasts. Those non-enthusiasts, who simply use the vehicle to get from point A to point B, generally don't complain and want a world-beater (as you said).
 

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Well I guess the average person (i.e., non-enthusiast/don't care/just need to drive) leans towards Japanese primarily because of some perceived dramatic reliability and fuel efficiency difference. If you can get them to expound on why they think Japanese cars are so much more reliable they'll inevitably point to Consumer Reports or some anecdotal story ("My mother had a cousin who had a friend who's sister owned a Ford once and it only lasted like 250,000 miles -- just ridiculous!").

But more to the question at hand... I think it's cool that Ford wants the Mustang to be its primary performance car. I just wish they weren't afraid of spreading some of that performance to the rest of their vehicles. It may impact Mustang sales a bit but if they end up selling more vehicles overall it's good for the bottom line.

I know I tend to get on American mfrs. kinda hard, but I don't think I've ever seen a Japanese car that I was excited about. Yeah, there are plenty of Japanese cars that I would just "drive" if I didn't care -- but then again Ford and GM have a ton of those too.

JMO,
John
 

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I was responding to the fact that your post seemed to take the slant that Ford should spread out its efforts more instead of focusing on a few lines. Which I think probably isnt the wisest path, but then again I'm not a market analyst. However I see in this last post that you seem to agree that Ford may be stretched a bit thing. So I guess I'm a bit confused on where you stand on it.

The rest of my post is not really directed at you so much as it is the atmosphere.


But anyway. I guess what I'm saying is, if I didn't ever see another T-bird produced I wouldn't lose too much sleep. Sure it'd be nice to see the name gracing another set of fenders, but really I'm not too picky on WHAT Ford, or anyone else, decides to call their models. I'm buying a car, not so much the vowels and consonants.

However, one exception to that is that a few names actually represent something to the company. And because of this they dont tend to deviate from their formula (The Corvette is the best example I can think of off the top of my head, with the Mustang in second). So in the case that you can reasonably expect certain qualities from specific names, I take stock in the name.


To bring it back home the topic, I would agree that Ford seems to show a certain amount of "bias" towards the Mustang. But using words like "too much" implies a value judgement, and perhaps a wrong-doing or error. This isn't a parent doting on one child and locking another in a cabinet. Some people might see it that way, but CPS isnt going to come knocking on Ford's door. There is nothing owed here, so words like "too much" or "too little" have little meaning.

I think trying to hold a company to this ideal that they have to keep the flame burning for all of the nameplates they've used in the past is unreasonable.

Is this a fertile topic for a collegiate research paper? Personally I would say no, but I dont know what exactly you have in store for the paper as far as research etc goes.

However, I CAN tell you that you have already loaded your research paper with biased language. One half of me wants to tell you to be careful, you really need to go into a research paper with a neutral attitude, and draw your conclussions from the research. Right now it looks like you have already made up your mind.

The other half of me wants to tell you not to worry about it too much, just write the paper, pass the class and get back to drinking :D
 

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jwcalla said:
Well I guess the average person (i.e., non-enthusiast/don't care/just need to drive) leans towards Japanese primarily because of some perceived dramatic reliability and fuel efficiency difference. If you can get them to expound on why they think Japanese cars are so much more reliable they'll inevitably point to Consumer Reports or some anecdotal story ("My mother had a cousin who had a friend who's sister owned a Ford once and it only lasted like 250,000 miles -- just ridiculous!").
Man, I hear that ALOT. And you're right, when you ask them to substantiate their claims, they dont have anything, just their prefference. Which is fine, we all have prefferences. But I dont particularly like it when people try to pass their prefferences off as the only ones.
 
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